Marketing strategy a decision-focused approach

书目详细资料
Main Authors:	Walker, Orville C. (Author), Mullins, John W. (Author), Mavondo, Felix (Author), Gountas, John (Author), Kriz, Anton (Author), Osborne, Carol (Author)
格式:	图书
语言:	English
出版:	North Ryde, NSW McGraw-Hill Education (Australia) [2015]
版:	3e.
主题:	Marketing > Management. Marketing > Decision making.