Marketing strategy a decision-focused approach

Marketing strategy a decision-focused approach

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Xehetasun bibliografikoak
Egile Nagusiak: Walker, Orville C. (Egilea), Mullins, John W. (Egilea), Mavondo, Felix (Egilea), Gountas, John (Egilea), Kriz, Anton (Egilea), Osborne, Carol (Egilea)
Formatua: Liburua
Hizkuntza:English
Argitaratua: North Ryde, NSW McGraw-Hill Education (Australia) [2015]
Edizioa:3e.
Gaiak:
Marketing > Management.
Marketing > Decision making.