Marketing strategy a decision-focused approach

書誌詳細
主要な著者:	Walker, Orville C. (著者), Mullins, John W. (著者), Mavondo, Felix (著者), Gountas, John (著者), Kriz, Anton (著者), Osborne, Carol (著者)
フォーマット:	図書
言語:	English
出版事項:	North Ryde, NSW McGraw-Hill Education (Australia) [2015]
版:	3e.
主題:	Marketing > Management. Marketing > Decision making.