Marketing strategy a decision-focused approach

Marketing strategy a decision-focused approach

Show all versions (11)
Bibliografiske detaljer
Main Authors: Walker, Orville C. (Author), Mullins, John W. (Author), Mavondo, Felix (Author), Gountas, John (Author), Kriz, Anton (Author), Osborne, Carol (Author)
Format: Bog
Sprog:English
Udgivet: North Ryde, NSW McGraw-Hill Education (Australia) [2015]
Udgivelse:3e.
Fag:
Marketing > Management.
Marketing > Decision making.