Social marketing changing behaviors for good

Social marketing changing behaviors for good

Bibliographic Details
Main Authors: Lee, Nancy (Author), Kotler, Philip (Author)
Resource Type: Book
Language:English
Published: Los Angeles SAGE [2016]
Edition:Fifth edition.
Subjects:
Social marketing.
Behavior modification.

UP Cesar E.A. Virata School of Business (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
B-38030 HF 5414 / L44 2016 Reserve Book On-Shelf
B-38071 HF 5414 / L44 2016 Reserve Book On-Shelf

College of Mass Communication (UP Diliman)

Accession # Call # Volume/Part# Copy # Collection Circulation Type Circulation Status
MC-26359 HF 5414 / L44 2016 Regular Circulation On-Shelf