The offer framing effect Choosing single versus bundled offerings affects variety seeking.
| 发表在: | Journal of consumer research : an interdisciplinary quarterly V. 41, 1,2,4 (2014). |
|---|---|
| 主要作者: | |
| 格式: | 文件 |
| 语言: | English |
| 主题: |
| 发表在: | Journal of consumer research : an interdisciplinary quarterly V. 41, 1,2,4 (2014). |
|---|---|
| 主要作者: | |
| 格式: | 文件 |
| 语言: | English |
| 主题: |