The presenter's paradox revisited An evolution mode account.

The presenter's paradox revisited An evolution mode account.

Xehetasun bibliografikoak
Argitaratua izan da:Journal of consumer research : an interdisciplinary quarterly V. 41, 1,2,4 (2014).
Egile nagusia: Kruger, Tobias
Formatua: Artikulua
Hizkuntza:English
Gaiak:
Brand preferences.
Consumer behavior.
Building.