A study on the relationship between the dimensions of ethos of the blogger and the persuasiveness of the blog when marketing a product as perceived by selected female college students

Bibliographische Detailangaben
1. Verfasser: Alim, Christa V.
Weitere Verfasser: Gochuico, Regina B. (adviser.)
Format: Abschlussarbeit
Sprache:English
Veröffentlicht: Quezon City College of Arts and Letters, University of the Philippines Diliman 2015.
Schlagworte: