A study on the relationship between the dimensions of ethos of the blogger and the persuasiveness of the blog when marketing a product as perceived by selected female college students

Detalles Bibliográficos
Autor Principal: Alim, Christa V.
Outros autores: Gochuico, Regina B. (adviser.)
Formato: Thesis
Idioma:English
Publicado: Quezon City College of Arts and Letters, University of the Philippines Diliman 2015.
Subjects: