A case study of technology adoption of Sales Force Automation
The study explores the possibility of technology adoption of Sales Force Automation by taking a closer look into the company and into its field sales force. The study determines the gaps between current and desired states of selling infrastructure. The study recommends that technology can fix these...
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| Format: | Thesis |
| Language: | English |
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University of the Philippines Diliman, Quezon City
Technology Management Center
2013
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