A Comparison of foreign and local garment brands' functional strategies
ABSTRACT In this age of globalization, there is a growth of global media, increase in world travel, and expansion of a company's operations, which brings about an influx of foreign brands to the domestic market. For that reason, local and foreign garment brands are vying for Filipino consumers...
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| Формат: | Диссертация |
| Язык: | English |
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