Crafting and executing strategy the quest for competitive advantage : concepts and cases

Crafting and executing strategy the quest for competitive advantage : concepts and cases

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Dades bibliogràfiques
Autors principals: Thompson, Arthur A. 1940- (Autor), Peteraf, Margaret C. (Autor), Gamble, John E. (Autor), Strickland, A. J. (Alonzo J.) (Autor), Janes, Alex (Autor), Sutton, Ciara (Autor)
Format: Llibre
Idioma:English
Publicat: London McGraw-Hill/Irwin [2013]
Edició:European edition.
Matèries:
Strategic planning.
Strategic planning > Case studies.