Scenario Planning for XYZ Company's Website Online User Experience
Recognizing the uniqueness of each customer, XYZ Company has launched a full project to provide a carefully designed online experience for its website guests based on their specific needs at every stage of the online customer journey (from non-awareness, then awareness to consideration, validation,...
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| Formato: | Tesis |
| Lenguaje: | English |
| Publicado: |
Quezon City
University of the Philippines Diliman
2010
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