Buchumschlag

Profits at the bottom of the pyramid.

Bibliographische Detailangaben
Veröffentlicht in:Harvard Business Review V. 92, 4,5,10,11 (2014).
1. Verfasser: Simanis, Erik
Format: Artikel
Sprache:Englisch
Schlagworte:
Social responsibility.
International business.
Corporate responsibility.
Multinational corporations.
Consumer attitudes.