The "visual preference heuristic" The influence of visual versus verbal depiction on assortment processing, perceived variety, and choice overload.
| I publikationen: | Journal of consumer research : an interdisciplinary quarterly V. 40, 4,5 (2014). |
|---|---|
| Huvudupphovsman: | |
| Materialtyp: | Artikel |
| Språk: | English |
| Ämnen: |