The "visual preference heuristic" The influence of visual versus verbal depiction on assortment processing, perceived variety, and choice overload.
| Опубликовано в:: | Journal of consumer research : an interdisciplinary quarterly V. 40, 4,5 (2014). |
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| Главный автор: | |
| Формат: | Статья |
| Язык: | English |
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