The extended transportation - imagery model a meta-analysis of the antecedents and consequences of consumers' narrative transportation.

Xehetasun bibliografikoak
Argitaratua izan da:Journal of consumer research : an interdisciplinary quarterly V. 40, 5 (2014).
Egile nagusia: Tom van Laer
Formatua: Artikulua
Hizkuntza:English
Gaiak: