The Sage handbook of social marketing
"For the first time, this benchmark Handbook brings together a systematic framework and state of the art thinking to provide complete coverage of the social marketing discipline. The Handbook presents a major retrospective and prospective overview of social marketing, helping to define and shap...
| অন্যান্য লেখক: | , , |
|---|---|
| বিন্যাস: | Electronic Resource |
| ভাষা: | English |
| প্রকাশিত: |
Los Angeles
Sage
2011.
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| বিষয়গুলি: | |
| অনলাইন ব্যবহার করুন: | Available for University of the Philippines System via SAGE Knowledge. Click here to access |


