Ratings analysis audience measurement and analytics

Ratings analysis audience measurement and analytics

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Webster, James G. (Údar), Phalen, Patricia F. (Údar), Lichty, Lawrence Wilson (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York Routledge 2014.
Eagrán:Fourth edition.
Ábhair:
Television programs > Rating > Methodology.
Television viewers.
Radio programs > Rating > Methodology.
Radio audiences.