The old rules of marketing are dead 6 new rules to reinvent your brand & reignite your business
Argues that the new methods of human communication require a new perspective on marketing, outlining a plan to reinvent the marketing industry by applying quantitative data and providing leadership in a new business landscape.
| Main Author: | |
|---|---|
| Resource Type: | Book |
| Language: | English |
| Published: |
New York
McGraw-Hill
[2011]
|
| Subjects: |
UP Cesar E.A. Virata School of Business (UP Diliman)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| BA-1282 | HF 5415.1255 / P43 2011 | Regular Circulation | On-Shelf |
College of Home Economics (UP Diliman)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| HE-22380 | HF 5415.1255 / P43 2011 | For Staff Use Only | On-Shelf |
School of Library and Information Studies (UP Diliman)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| LS-3131G | HF 5415.1255 P43 2011 | Regular Circulation | On-Shelf |
Main Library: Social Sciences Section (UP Diliman)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| CSSP-8779 | HF 5415.1255 / P43 2011 | Regular Circulation | On-Shelf | |||
| CSSP-8780 | HF 5415.1255 / P43 2011 | Regular Circulation | On-Shelf |
UP Diliman Extension Program in Pampanga (UP Pampanga)
| Accession # | Call # | Volume/Part# | Copy # | Collection | Circulation Type | Circulation Status |
|---|---|---|---|---|---|---|
| UPSF-2002G | HF 5415.1255 / P43 2011 | Regular Circulation | On-Shelf |