Understanding digital marketing marketing strategies for engaging the digital generation

Detalles Bibliográficos
Autor Principal:	Ryan, Damian (Author)
Formato:	Libro
Idioma:	English
Publicado:	London Kogan Page [2014]
Edición:	Third edition.
Subjects:	Internet marketing. Social media. Strategic planning. Marketing > Management. BUSINESS & ECONOMICS / Marketing / General. BUSINESS & ECONOMICS / E-Commerce / Internet Marketing. BUSINESS & ECONOMICS / Advertising & Promotion.