Information technology strategies how leading firms use IT to gain an advantage

The focus of this text is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies.

書誌詳細
第一著者: Rapp, William V.
フォーマット: Electronic Resource
言語:English
出版事項: New York, Oxford Oxford University Press 2011.
主題:
オンライン・アクセス:Available for University of the Philippines System via Oxford Scholarship Online. Click here to access