Information technology strategies how leading firms use IT to gain an advantage

Information technology strategies how leading firms use IT to gain an advantage

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The focus of this text is to educate the reader on the strategic principles fundamental to using information technology to gain market control. It provides case examples of how to use IT to enhance existing core competencies and strategies.

Podrobná bibliografie
Hlavní autor: Rapp, William V.
Médium: Electronic Resource
Jazyk:English
Vydáno: New York, Oxford Oxford University Press 2011.
Témata:
Information technology > Management.
Business > Data processing.
Strategic planning.
Information technology > Management > Case studies.
Business > Data processing > Case studies.
Strategic planning > Case studies.
On-line přístup:Available for University of the Philippines System via Oxford Scholarship Online. Click here to access