Delwedd Flaen

Beating the market The allure of unintended value.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:Journal of marketing research V. 50, 1,3-6 (2013).
Prif Awdur: Sela, Aner
Fformat: Erthygl
Iaith:Saesneg
Pynciau:
Perceptions.
Sales promotion.
Customization.
Market research.
Preferences.