Rakuten's CEO on humanizing e-commerce.

Bibliografische gegevens
Gepubliceerd in:	Harvard Business Review V. 91, 1-12 (2013).
Hoofdauteur:	Hiroshi, Mikitani
Formaat:	Artikel
Taal:	English
Onderwerpen:	Chief executive officers. Management styles. Strategic management. Electronic commerce. Retailing industry. Customer relations. Business models.