Rakuten's CEO on humanizing e-commerce.

Bibliografiske detaljer
Udgivet i:	Harvard Business Review V. 91, 1-12 (2013).
Hovedforfatter:	Hiroshi, Mikitani
Format:	Article
Sprog:	English
Fag:	Chief executive officers. Management styles. Strategic management. Electronic commerce. Retailing industry. Customer relations. Business models.