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Rakuten's CEO on humanizing e-commerce.

Bibliografske podrobnosti
izdano v:Harvard Business Review V. 91, 1-12 (2013).
Glavni avtor: Hiroshi, Mikitani
Format: Article
Jezik:angleščina
Teme:
Chief executive officers.
Management styles.
Strategic management.
Electronic commerce.
Retailing industry.
Customer relations.
Business models.