Consumer behavior in 'equilibrium' How experiencing physical balance increases compromise choice.
| Published in: | Journal of marketing research V. 50, 1,3,4,6 (2013). |
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| Main Author: | |
| Format: | Article |
| Language: | English |
| Subjects: |
| Published in: | Journal of marketing research V. 50, 1,3,4,6 (2013). |
|---|---|
| Main Author: | |
| Format: | Article |
| Language: | English |
| Subjects: |