Offshore outsourcing of customer relationship management Conceptual model and propositions.

Offshore outsourcing of customer relationship management Conceptual model and propositions.

Bibliografische gegevens
Gepubliceerd in:Journal of the academy of marketing science V. 40, 2 (2012).
Hoofdauteur: Kalaignanam, K.
Formaat: Artikel
Taal:English
Onderwerpen:
Customer relationship management.
Marketing.
Outsourcing.