The regional and global competitiveness of multinational firms.

Detaylı Bibliyografya
Yayımlandı:	Journal of the academy of marketing science V. 40, 2 (2012).
Yazar:	Rugman, A.M
Materyal Türü:	Makale
Dil:	English
Konular:	Multinational corporations. Market strategy. Competitive advantage.