The regional and global competitiveness of multinational firms.

Xehetasun bibliografikoak
Argitaratua izan da:	Journal of the academy of marketing science V. 40, 2 (2012).
Egile nagusia:	Rugman, A.M
Formatua:	Artikulua
Hizkuntza:	English
Gaiak:	Multinational corporations. Market strategy. Competitive advantage.