Outsourcing and its implications for market success negative curvilinearity, firm resources, and competition.

Outsourcing and its implications for market success negative curvilinearity, firm resources, and competition.

Bibliografische gegevens
Gepubliceerd in:Journal of the academy of marketing science V. 40, 2 (2012).
Hoofdauteur: Kotabe, M.
Formaat: Artikel
Taal:English
Onderwerpen:
Outsourcing.
Marketing.
Competition.
Market shares.