Ad critique how to deconstruct ads in order to build better advertising

Ad critique how to deconstruct ads in order to build better advertising

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Detalhes bibliográficos
Autor principal: Tag, Nancy R. (Author)
Formato: Livro
Idioma:English
Publicado em: Thousand Oaks, California SAGE c2012.
Assuntos:
Advertising > Evaluation.
Advertising.
Criticism.