Ad critique how to deconstruct ads in order to build better advertising

Ad critique how to deconstruct ads in order to build better advertising

Alle Versionen (2)
Bibliographische Detailangaben
1. Verfasser: Tag, Nancy R. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Thousand Oaks, California SAGE c2012.
Schlagworte:
Advertising > Evaluation.
Advertising.
Criticism.