Emotional Engineering Service Development

In an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. Emotional Engineering describes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on e...

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Dades bibliogràfiques

Autor corporatiu:	SpringerLink (Online service)
Altres autors:	Fukuda, Shuichi (Editor)
Format:	Electronic Resource
Idioma:	English
Publicat:	London Springer London 2011.
Matèries:	Electronic books. Engineering. Computer Science. Engineering Economics, Organization, Logistics, Marketing. Production/Logistics. Computers and Society. Engineering Design.
Accés en línia:	Available for University of the Philippines Diliman via SpringerLink. Click here to access