Marketing research

書目詳細資料
Main Authors:	Aaker, David A. (Author), Kumar, V. (Author), Leone, Robert P. (Author), Day, George S. (Author)
格式:	圖書
語言:	English
出版:	Hoboken, N.J. Wiley [2013]
版:	Eeleventh edition.
主題:	Marketing research.