APA (7th ed.) Citation

Luo, X. The impact of brand rating dispersion on firm value. Journal of marketing research.

Chicago Style (17th ed.) Citation

Luo, Xueming. "The Impact of Brand Rating Dispersion on Firm Value." Journal of Marketing Research .

MLA (9th ed.) Citation

Luo, Xueming. "The Impact of Brand Rating Dispersion on Firm Value." Journal of Marketing Research, .

Warning: These citations may not always be 100% accurate.