Luo, X. The impact of brand rating dispersion on firm value. Journal of marketing research.
Chicago Style (17. basım) AtıfLuo, Xueming. "The Impact of Brand Rating Dispersion on Firm Value." Journal of Marketing Research .
MLA (9th ed.) AtıfLuo, Xueming. "The Impact of Brand Rating Dispersion on Firm Value." Journal of Marketing Research, .
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