Egocentric categorization and product judgment seeing your traits in what you own (and their opposite in what you don't).

Egocentric categorization and product judgment seeing your traits in what you own (and their opposite in what you don't).

Detalles Bibliográficos
Publicado en:Journal of consumer research V. 40, 1,2 (2013).
Autor principal: Weiss, Liad
Formato: Artículo
Lenguaje:English
Materias:
Judgment.