When wanting is better than having materialism, transformation expectations, and product-evolved emotions in the purchase process.
| में प्रकाशित: | Journal of consumer research V. 40, 1,2 (2013). |
|---|---|
| मुख्य लेखक: | |
| स्वरूप: | लेख |
| भाषा: | English |
| विषय: |
| में प्रकाशित: | Journal of consumer research V. 40, 1,2 (2013). |
|---|---|
| मुख्य लेखक: | |
| स्वरूप: | लेख |
| भाषा: | English |
| विषय: |