When wanting is better than having materialism, transformation expectations, and product-evolved emotions in the purchase process.

Sonraí bibleagrafaíochta
Foilsithe in:Journal of consumer research V. 40, 1,2 (2013).
Príomhchruthaitheoir: Richins, Marsha L.
Formáid: Alt
Teanga:English
Ábhair: