When wanting is better than having materialism, transformation expectations, and product-evolved emotions in the purchase process.
| Cyhoeddwyd yn: | Journal of consumer research V. 40, 1,2 (2013). |
|---|---|
| Prif Awdur: | |
| Fformat: | Erthygl |
| Iaith: | English |
| Pynciau: |
| Cyhoeddwyd yn: | Journal of consumer research V. 40, 1,2 (2013). |
|---|---|
| Prif Awdur: | |
| Fformat: | Erthygl |
| Iaith: | English |
| Pynciau: |