Strategic marketing problems cases and comments

Strategic marketing problems cases and comments

Sonraí bibleagrafaíochta
Príomhchruthaitheoirí: Kerin, Roger A. (Údar), Peterson, Robert A. 1944- (Údar)
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: Boston Pearson [2013]
Eagrán:13th edition.
Ábhair:
Marketing > Decision making > Case studies.
Marketing > Management > Case studies.
Marketing > Decision making.
Marketing > Management.