Strategic marketing problems cases and comments

Strategic marketing problems cases and comments

Bibliografiske detaljer
Main Authors: Kerin, Roger A. (Author), Peterson, Robert A. 1944- (Author)
Format: Bog
Sprog:English
Udgivet: Boston Pearson [2013]
Udgivelse:13th edition.
Fag:
Marketing > Decision making > Case studies.
Marketing > Management > Case studies.
Marketing > Decision making.
Marketing > Management.