Playing to win how strategy really works

Strategy is not complex. But it is hard. It's hard because it forces people and organizations to make specific choices about their future -- something that doesn't happen in most companies. In this book, two well-known business thinkers get to the heart of strategy -- explaining what it...

Celý popis

Podrobná bibliografie
Hlavní autor: Lafley, A. G. (Alan G.) (Autor)
Další autoři: Martin, Roger L.,author
Médium: Kniha
Jazyk:English
Vydáno: Boston, Massachusetts Harvard Business Review Press [2013]
Témata: