Money and thinking reminders of money triger abstract construal and shape consumer judgments.

Money and thinking reminders of money triger abstract construal and shape consumer judgments.

Detalles Bibliográficos
Publicado en:Journal of consumer research V. 39, 1 (2013).
Autor Principal: Hansen, Jochim
Formato: Artigo
Idioma:English
Subjects:
Judgments.
Consumer behavior.
Money.