Confidence and construal framing ; When confidence increases versus decreases information processing.

Confidence and construal framing ; When confidence increases versus decreases information processing.

Bibliografiska uppgifter
I publikationen:Journal of consumer research V. 39, 1 (2013).
Huvudupphovsman: Wen Wan, Echo
Materialtyp: Artikel
Språk:English
Ämnen:
Consumption.
Consumer behavior.
Failure.
Customer satisfaction.
Market research.