Confidence and construal framing ; When confidence increases versus decreases information processing.

Detalhes bibliográficos
Publicado no:	Journal of consumer research V. 39, 1 (2013).
Autor principal:	Wen Wan, Echo
Formato:	Artigo
Idioma:	English
Assuntos:	Consumption. Consumer behavior. Failure. Customer satisfaction. Market research.