The problem with the "poverty premium".

ग्रंथसूची विवरण
में प्रकाशित:	Harvard Business Review V. 91, 1-8 (2013).
मुख्य लेखक:	Kay, Ethan
स्वरूप:	लेख
भाषा:	English
विषय:	Multinational corporations. Poverty. Niche marketing. Management science. Emerging markets.