Encyclopedia of political communication

Discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. Focuses on important political messages such as political speeches, tel...

Deskribapen osoa

Xehetasun bibliografikoak

Erakunde egilea:	Gale Group
Beste egile batzuk:	Kaid, Lynda Lee (Argitaratzailea), Holtz-Bacha, Christina (Argitaratzailea)
Resource Type:	Electronic Resource
Hizkuntza:	English
Argitaratua:	Thousand Oaks, Calif. Sage Publications c2008.
Saila:	Gale virtual reference library
Gaiak:	Communication in politics > Encyclopedias. Mass media > Political aspects > Encyclopedias. Political oratory. Campaign debates. Advertising, Political. Press and politics. Electronic books.
Sarrera elektronikoa:	Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access