The presenter's paradox.

Sonraí bibleagrafaíochta
Foilsithe in:	Journal of consumer research V. 39, 1-4 (2012).
Príomhchruthaitheoir:	Weaver, Kimberlee
Formáid:	Alt
Teanga:	English
Ábhair:	Consumer behavior. Judgment. Perceptions. Information. Marketing.